DentalStore
A single-seller e-commerce store selling dental supplies and equipment directly to dentists and clinics across India.
The problem
Dentists and clinics in India buy supplies through a thin, fragmented set of distributors. The reference points — Dentalkart, KCK Direct — are marketplaces or catalogues with dated buying experiences.
The approach
Deliberately not a marketplace. The business holds stock or acts as an authorized reseller for specific brands, and sells direct at a markup — which removes an entire class of vendor-management complexity and makes inventory, pricing and fulfilment single-owner problems.
Phoenix LiveView storefront with a catalogue built around how clinics actually reorder: repeat purchases, bulk quantities, and a small set of trusted brands.